Location Dubai, Dubai, United Arab Emirates JOB TITLE

Brand Manager - Pakistan

Location: Karachi, Pakistan

ABOUT ASTRAZENECA

AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development, and commercialization of prescription medicines for some of the world’s most serious diseases. But we’re more than one of the world’s leading pharmaceutical companies.

ROLE SUMMARY

As a Brand Manager, you will lead the strategic marketing planning and execution of integrated omnichannel campaigns for promoted AZ Oncology Portfolio across Pakistan
The position will be based in Karachi, Pakistan with travel requirement across Pakistan (40% of travel time)

What you’ll do

Drives the marketing strategy and execution of product launches, including developing launch strategies, coordinating cross-functional activities and monitoring launch performance Ensures launch readiness and planning of key activities pre/post launch. Builds solid marketing mix through delivery of appropriate channels. Proposes and supports design of appropriate programs to deliver excellence in customer experience
Identify potential new market insight using multiple sources including direct customer contact, field visits, field force feedback, market research and trend analysis to gain a deeper understanding of HCPs and payers
Establish and maintain quality and trustful contacts within the relevant medical community, with opinion leaders, influencers, in compliance with local requirements: have frequent contact with field team, HCP and KOLs Partnering with cross functional and sales team and support them on tactical deployment and execution of marketing plan Demonstrates business ethics and ensure active respect of values, business ethics, local laws, policies, and marketing procedures. Ensures all activities and responsibilities are carried out in compliance with high standards of ethics and integrity required by the Code of Conduct, supporting Policies and Standards and Company Values to protect and enhance long term performance and reputation

Only applications based in Pakistan will be considered.

Essential for the role

Bachelor’s degree or equivalent required (business administration or a similar field preferred). Minimum 4 years’ experience in pharmaceutical industry Ability to develop and implement annual brand plans and various projects Excellent Interpersonal and projects management skills Ability to analyse data to formulate marketing plans Customer Orientation - making efforts to listen to and understand the customer (both internal and external); anticipating customer needs; giving high priority to customer satisfaction Professional and Business Awareness – demonstrates knowledge of the company, customers, products, and the pharmaceutical industry; maintains current knowledge of new trends and developments in one’s profession Effectiveness and Productivity - ability to maximize the use of resources and produce results Stakeholders’ management to reach solutions and collaborates effectively with internal teams

Desirable for the role

Product Launch experience is a plus Sales experience is preferred but not mandatory Oncology experience is preferred but not mandatory. People management experience is preferred but not mandatory.
At AstraZeneca we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients, and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth, and development. We’re on an exciting journey to pioneer the future of healthcare.
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AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

Transcript

My role right now as we build out our anifrolumab sales team is really selling AstraZeneca. We have a lot of talented people raising their hand, asking to join this sales team for good reason. We have a great product that will ultimately help patients but more than that, we have a great company and a great company culture that every candidate that I talked to when they do their research, they always come back and say, I've heard nothing but great things. As a new employee myself, I can attest to that fact, I talked to three or four people that I have a lot of respect for that are now at AstraZeneca before I joined the company. And again, heard nothing but good things and two months in, I can definitely attest that that was all factual as well. So really, really great opportunity for us to grow our business, bring in talented people who share our mission and share our vision. And when I tell people our core vision and core mission statement, they're very relieved to hear that because so many good people out there want to work for a company like AstraZeneca, one that they can be proud of and one that they will work incredibly hard for.
% buffered00:00 01:11 Video length: 71 seconds 1:11 My role right now as we build out our anifrolumab sales team is really selling … Scott Commercial Business Director

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